Open Formula LLC (“Open Formula”) is committed to protecting the privacy of your personal information.
Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information or opinion is true or not, and whether the information is recorded in a material form or not.
COLLECTION OF PERSONAL INFORMATION BY OPEN FORMULA
The types of information we may collect include:
a) identifying and contact information (for example, your name, address, age, date of birth, gender, and email address);
b) financial information (for example, credit or debit card details);
c) health information (for example, where a customer may suffer an adverse reaction to a product); and
d) if you visit our website, register an account with us and/or purchase products through our website, your username and password, IP address, information about your purchases and your other activity on our website (for example, tracking which areas of the website you visit and the content you view);
e) other information which you may include in your profile or in other communications to the Open Formula; and
f) other information with your consent or where required by law.
We collect personal information in connection with your use or purchase of Open Formula’s products and services, to provide you with the products and services you request, as well as information on other products and services offered by us.
Where possible, we will collect personal information directly from you or a person authorised to provide this information on your behalf. This can be through our website, in one of our retail stores or counters, over the phone or by email. Should we collect your personal information from a third party, we will take reasonable steps to ensure that the third party has obtained your consent to provide your personal information to us.
If you do not provide personal information requested of you to Open Formula or, withdraw your consent to our collection, use and disclosure of your personal information at any time (subject to contractual and legal restrictions and reasonable notice), we may be unable to provide you the products or services you have requested or contact you in the future.
If you no longer wish to receive copies of our newsletter, or information about our products, services, store launches, events or other promotional information you may unsubscribe by contacting us as described below. For communications sent by e-mail or other electronic means you will also be able to unsubscribe using the unsubscribe mechanism in the message itself.
Cookies also allow Open Formula to recognise your computer while you are on Open Formula’s website, and to send you to the country of origin and language you selected on your first visit to Open Formula’s site. This information is used to maintain the quality of our service and to provide tracking and statistics regarding the use of our website.
If you would rather not have this information stored on your computer, you can configure your browser so it does not accept cookies. However, if you disable cookies you may not be able to access all parts of this website, including the purchase section.
USE OF PERSONAL INFORMATION BY OPEN FORMULA
Generally, Open Formula will use your personal information for purposes connected with our business operations, which may include:
a) to develop, market, sell or otherwise provide products, services or information;
b) fulfil your purchase orders for our products, services and/or gift certificates
c) provide you with copies of our newsletter or information about our products, store launches, partnerships, events or other marketing or promotional information;
d) to maintain, update and service your account with us;
e) to maintain, administer and improve our systems;
f) improve our website, including to modify it to your usage, history and preferences and troubleshoot problems; and
g) conduct internal administrative activities, research, analytics, planning and project development.
DISCLOSURE OF PERSONAL INFORMATION BY OPEN FORMULA
In order to properly conduct our activities, we may disclose or transfer personal information to other persons or organizations including:
b) parties connected with the proposed or actual financing, securitisation, insuring, sale, assignment or other disposal of all or part of Open Formula or our business or assets, for the purposes of evaluating and/or performing the proposed transaction; and
c) other parties to whom we are authorised or required by law to disclose information.
WEBSITE BROWSING TRACKING
This website uses Lucky Orange: a website analytics tool that provides session replay, heat-maps, funnels, form analytics, feedback campaigns, and similar features/functionality. Lucky Orange may record your clicks, mouse movements, scrolling, form fills (keystrokes) in non-excluded fields (Password field data or sensitive information is never recorded or transmitted. No matter what.), pages visited and content, time on site, browser, operating system, device type (desktop/tablet/phone), screen resolution, visitor type (first time/returning), referrer, anonymized IP address, location (city/country), language, and similar meta data. All data sent to Lucky Orange servers is anonymous. So, without changing any settings in Lucky Orange, all keystroke data is transmitted to Lucky Orange servers as asterisks. We simply see anonymous recordings of mouse movements, clicks, and scrolls. The only piece of personally identifiable information might be the IP address (according to some countries). Because of this, Lucky Orange also includes a feature that anonymizes each visitor’s IP address by stripping off its last three digits. Lucky Orange does not collect any information on pages where it is not installed, nor does it track or collect information outside your web browser. If you’d like to opt-out, you can do so at https://privacy.luckyorange.com/.
DATA QUALITY AND SECURITY
Open Formula takes reasonable steps to:
a) make sure that the personal information we collect, use and disclose is accurate, complete and up to date;
b) protect the personal information that we hold from misuse and loss and from unauthorised access, modification or disclosure; and
c) where permitted by law, destroy or permanently de-identify personal information that is no longer needed for purposes for which it was collected.
Open Formula’s credit card transactions are fulfilled by an authorised banking institution. When collecting credit card information for online purchases, Open Formula offers secured server transactions that encrypt your information in transit to help prevent others from accessing it. Personal information is stored on servers that are protected by appropriate safeguards, and will be accessible by authorised employees and agents who require access in connection with their responsibilities. Your credit card details are encrypted and handled by a third-party PCI compliant payment gateway.
UNSOLICITED PERSONAL INFORMATION
We don’t usually collect unsolicited personal information.
Where we receive unsolicited personal information, we’ll determine whether or not it would have been permissible to collect that personal information if it had been solicited.
If we determine that collection would not have been permissible, to the extent permitted by law, we’ll destroy or de-identify that personal information as soon as practicable.
Open Formula will generally provide individuals with the option of not identifying themselves when entering into transactions when it is lawful and practicable to do so. However, on many occasions, we will not be able to do this. For example, we will need your address in order to deliver any products purchased through our website.
DISCLOSURE OF PERSONAL INFORMATION OVERSEAS
Open Formula may, in the course of carrying out our business, disclose personal information to overseas affiliates and service providers.
ACCESS TO AND CORRECTION OF YOUR PERSONAL INFORMATION
If you have any questions or concerns about how we handle your personal information, or would like to request a copy of the personal information we hold about you, please contact our Privacy Officer at [email protected] or in writing at:
Open Formula LLC
200 Howard Ave #236
Des Plaines, IL 60018
Tel: +1 (800) 666-4615
Open Formula will generally provide you with access to your personal information if practicable and, will take reasonable steps to amend any of your personal information which is inaccurate or out of date. If we provide you with copies of any information you have requested, we may charge you a reasonable fee to cover the administrative costs of providing you with that information.
CHANGES TO THIS POLICY
If you consider a breach of the applicable privacy laws or your rights in relation to privacy has occurred, you may contact us and we will attempt to resolve your complaint.
Please contact the body responsible for regulation and enforcement of privacy laws in the country in which you reside.